Wanting to develop long term partnerships with publishers?
Not gaining coverage on an increased commission (CPAi) basis?
Lack of knowledge on paid for exposure opportunities?
Looking for the best publisher and affiliate network commercials?
Once the proof of concept Accelerate project has been completed, there are so many more opportunities to explore. From onboarding influencers and premium content / editorial publishers, expanding to other markets and testing paid for coverage opportunities, your programme will be pushed to its limits, continuing to grow and surpassing a 15:1 ROI and 15% revenue contribution.
How will you benefit?
Increase in new and existing
customer revenue
Continued growth in your programmes ROI
Brand awareness through diversification to new and upper funnel publishers
Suitable for Brands
Wanting to maximise the growth opportunity and efficiency
Looking to diversify publishers outside of cashback and code sites
Who have no internal capacity and capability to manage the programme
Partners who have trusted Accentuate
Services Include
Strategy & Planning
Partner Recruitment
Engagement and Optimisation
BAU Management
Coverage Testing
Performance Measurement
We've partnered with family fashion brand Threadbare since May 2021.
Threadbare took an alternative strategy in 2023 focusing on improving margin
Specific targets included improving the ROI from 15:1 in H1 2022 to 20:1
What we think…
“Over the last year, we have continued to work in partnership with Customer First Digital and Rakuten, however this year we have had to navigate a few challenges which has impacted the affiliate channel, meaning we have had to switch our strategy halfway through the year. Although this year has been tough, we have still been able to increase our orders, revenue and ROI in 2023 vs 2022, which is a fantastic achievement.”
Natalie Pendlebury
Head of Marketing & Ecommerce at Threadbare.com
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Looking back on my first year at CFD. Focusing on the highlights, personal growth, outside of work activities, what the future holds and a thank you to the team.